Hotel Operations · Kerala & South India
Pleroo Rise advises owners and operators on the three things that decide whether a property earns: how it runs, what you buy next, and whether the systems underneath it are worth the money.
Running hotels and resorts
KTDC · Mahindra Holidays · SterlingProfit growth over four years
KTDC Periyar House, ThekkadyKeys managed at a company flagship
Sterling Holiday Resorts, OotyBureau Veritas audit score
Highest company-wide, Club MahindraEvery figure belongs to a property Shinow personally ran, and is named so it can be checked.
Most underperforming resorts do not have a marketing problem. They have a cost structure, a standards problem, or a team that has never been told what good looks like.
We work buy-side for operators evaluating entry or expansion into Kerala. A broker sends you a pipeline. We tell you which properties can actually be run at the margin your model assumes.
We build our own tools rather than resell someone else’s. When we recommend a system, we know what it costs to build, run and support.
These exist so you can see the build capability behind the advice.
A menu builder for restaurants and resort F&B. Built in-house, running publicly, free to use.
Open Menu MagicScans printed text, translates it, and reads it aloud — for guests, staff and travellers facing unfamiliar signage, menus and documents.
Notify me at launchFounder & Principal Consultant
Shinow Baby has spent over three decades at the sharp end of hospitality operations — not in boardrooms, but running flagship resorts, turning around loss-making properties, and building the teams and systems that make hotels genuinely profitable.
He has managed portfolios from 5 to 307 keys, delivered profitability growth of up to 533%, and achieved a 99.5% Bureau Veritas audit score — the highest in Club Mahindra’s entire company. Pleroo Rise is a small practice by design: you get the person whose record is on this page, not an account manager.
Endorsements from colleagues and reporting managers. Names withheld by preference.
A professional to the core, hard working and a 100% Hospitality man — widely liked by one and all.
Undoubtedly the best manager I worked with during my 33 years of service — and a perfect gentleman.
A pleasure to work with — focused, highly dependable, and calm under pressure. He knows exactly what he’s doing.
A first conversation costs nothing and usually takes twenty minutes. If we are not the right fit, we will say so on that call.
+91 96454 77790 · info@pleroorise.com · Kerala, India
